Planning. If I am guessing correctly, is the difference between you and I (by you, I am referring to the majority of humans that dislike the big-decision making, attention, or can't imagine the process). I, on other hand -live for it, and that is where my team and I are here to step in. Planning — we tend to know a thing or two on that topic. Within my professional career, I have had the privilege to call some of the most elite Los Angeles event venues, my home: the Ebell of Los Angeles, the Bel-Air Bay Club, and Spago Beverly Hills. These incredible organizations expanded the knowledge and expertise in the world of catering, events and high stress yet fast paced moments. If there was an honest take-away that the decade at these three left with me, it was just how important the hospitality world is- its everything. With hundreds of weddings under my belt, I can confidently say, I have found my niche and one that I adore.
When the hard days of planning and late hours of detailing are through, I can say that my absolute favorite aspect of my job is having this mutually felt, genuine bond with my clients. The sense of accomplishment we get to build as a team makes it hard to believe we were once strangers. While we navigated through the beginning stages of 'new friend' awkwardness, grew into trust through the many decisions and discussions, and by the end of the road: we simply feel so connected, we even feel like family- it's unique.
Leading my clients through such a personal, intimate, and uncharted territory altogether, can be both scary and uncomfortable yet electrifying and thrilling. The journey I am honored to guide them towards - at the end of the day - is on a first class seat to the most important day of their lives.
& that truly is, the reason why.
"They" do say, if you love what you do, you never work a day in your life— and right "they" are.
Always Allegra
the why
logistics manager
Carrie Spriggs
lead planner
Krissy Allegra
"I get by with a little
help from my friends"
Krissy
“I am an LA native, from Santa Clarita and have been residing in Santa Monica for the past decade. Looking back to my youngest memories on the ‘what do you want to be when you grow up’ question – It's chilling to know, that my immediate response without hesitation, has always been: TO PLAN! It is truly amazing that "little me" had a vision that "older me" is living as a reality, it truly feels surreal.
In my off-time, I sprint right towards my family - getting more time in with them is always a priority. I'm an Aunt to 8 "littles" (as I call them) nieces and nephews - "Auntie Chickie" to them! I love love love to read – picking up a book from start to finish, gives me life. People always ask me how I have the energy to do what I do consistently - exercise. Working out, whether its running, cycling or the closest HIIT class - is a priority to fit in my day - someway or another. & how could I forget Roo - my 2lb yorkie terrier that has been the cutest and cuddliest blessing in my life!
There is nothing quite like the moments at an event, where that vision which was so highly discussed for a year, months, days, and late hours of the night – is right before my very eyes. & the best part, my client is enjoying the moment they have been dreaming about. That moment – is why I adore what I do!”
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LEAD planner | CEO
Carrie
“Originally I’m from Illinois, but I’ve always been a California girl at heart. I enjoyed 10+ years as the Sales Manager for Bel-Air Bay Club Special Events, helping clients navigate the exciting and emotional decisions that come with hosting celebrations of a lifetime. Before that, I worked in the music industry, with experience in everything from promotions (KIIS-FM), to booking bands on the Sunset Strip. I’m a rock n’ roller with a love of events. I love being a part of a team that can turn a client’s best wish, into the most beautiful reality. Krissy makes dreams come true daily; she truly is magic. My husband, son, and one-eyed dog Hulk are the loves of my life. Whether we are walking at the beach, listening to music, hanging with friends, or building a blanket fort on a Friday night; all my favorite moments are shared with them.”
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logistics manager
this day is yours - we want nothing more than for it to represent -- you two.
Your wedding is a gathering of your favorite people, curating the most meaningful memories to last a lifetime. as we are in this personal & intimate space with our couples, we get the privilege to get to know them well throughout. in return, we get to find ways to personalize the day.
a huge priority we work towards is making choices and all details, represent you two.
personalized experiences
We prioritize a high-level of professionalism to be carried throughout. from day 1 to day 0. We believe everyone should be given the utmost respect: every guest, all vendors, and especially, the loved ones; as this is a special day for everyone involved.
Emotions are high, stress levels can vary, and all eyes have expectations.the always allegra team provides a calm & collected demeanor to lead the energy properly in all situations.
professionalism
Our true belief: quality is always greater than quantity. We do not take on more events than we can handle. We vow to always give our clients the attention to detail, focus and exclusivity that they deserve.
We provide quality in the meetings we have, the recommendations we share, and the conversations we partake in. Quality is priority.
quality
what we stand for
Your loved ones are traveling in to celebrate you, let's make it worthwhile & stress-free, not to mention cohesive. Bridal Luncheons, Rehearsal Dinners, Post Wedding Beach Days - we'd love to be apart of the whole journey!
Welcome Parties
let's make it a seamless
weekend of celebration!
currently Inspired by
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Timeless weddings can still have incorporate color. Creating a complimentary color palette for your wedding will make your day come to life!
Colorful
designs
bring on the color!
currently Inspired by
Your wedding day is about you and your love. What sets you two apart? What makes your heart flutter? How can we celebrate you in the most intentional and curated way?
Intentional
Details
pouring out my heart.
currently Inspired by
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Inspired by
Inspired by
Krissy Allegra is hands down one of the most talented, thoughtful, patient, creative human my husband
and I have ever met. For the last year we watched Krissy build our dream wedding which surpassed anything we could have
ever imagined. She introduced us to talented and unique vendors, walked us through every single step
leading up to our big day, answered all of our questions, fixed any problems before we even knew about
them, and even surprised us with the most incredible, personal gift that we get to keep forever.
During the actual wedding there was not a single detail lost. She anticipated every moment and made
sure we did too. To say Krissy went above and beyond is an understatement. I always joked with her "I
hope we're your favorite couple!!!" but deep down I know this is how she treats all of her clients - with the
most genuine attention and care.
If you are planning a wedding, or any event at all - the biggest gift you can ask for is one Krissy Allegra.
There is simply no one like her. She might even show up at your door at the end of the night with fast food ;)
Talented. Thoughtful. Patient.
“
Jenn Beach
Krissy’s connections and overall knowledge in the industry are priceless. We hired all our vendors through her preferred list based on our budget/style and have zero regrets. All our vendors were amazing to work with and were the perfect fit for us. Krissy made the entire planning process so easy and stress-free. She was hands on from start to finish including working closely with our vendors, helping with various design details, checking in on us regularly, always available to answer questions, preparing a detailed timeline, and the list goes on.
Our BEST investment.
“
Shir & Billy
More Testimonials
Great fit for the client that doesn't mind partaking in the magic on the front end of the process, to enjoy on the back end.
quality vendor recommendations, email support and tactical logistics planning .. we will be at the
BEST DAY EVER in no time!
The push you need to go from "dream" to "done".
Your professional tour guide through this wedding journey; building a one-of-a-kind design, management of the tasks over the course, and management of the financials spent along the way!
services we offer
Authentic approach, priority is in the personalizations.
Dedicated to a cohesive story representing the couple that are being embraced.
FAQ
take me there!
Every client is unique, and venue needs can be extraordinarily different too. During our initial consultation, we fully explore your event vision and details (estimated guest count, date, venue & budget), and offer our professional recommendation.
How do I know what I need between partial and full?
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Of course! We offer the opportunity to add-on weekend events at any time during the planning process. To ensure availability, we do prefer a 6-month planning window.
Can we add-on weekend events after booking?
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When timing feels right! Some couples thrive in a shorter timeframe, and others prefer a longer process. Either way, we’ve got you covered. The furthest out we begin planning is 14 months.
How early should couples start to plan their wedding?
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Yes, due to the added time, effort, and communication needed for an extended planning timeframe, additional fees apply.
Do you ever take on clients more than 14 months from there event?
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Los Angeles, Santa Barbara, San Luis Obispo, Palm Springs, Orange County, and San Diego. We also love to travel -- and we’re always ready to pack a bag for your destination wedding.
What areas do you service?
Frequently Asked Questions
