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My favorite kind of referral is from/within a family I love.  About 5 years ago I planned a gorgeous wedding for my client turned friend Suzanne, and we have remained pals ever since.  Cut to my getting “the” call from her brother Peter and his fiancé Stephanie to talk about planning for their special day […]

August 30, 2021 – an inquiry came through to Always Allegra Events titled “my wedding is a shitstorm”. I read the title and immediately just called the number associated with the inquiry – Mel picks up and gasps “I’m so glad you called – I need you!” At this given point, I do not know […]

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There are so many questions that need to be answered around RSVPs. “When do I collect them?” “How do I collect them?” “How do I stay organized?” “Do I really have to collect each guests meal if I want a plated meal?” “When do I need all my guests answered by?” “Can I do a […]

I’ve always felt grateful to carry the name Allegra—a word that, in Italian, is more than a name. It’s a sentiment, an invitation: to be happy. A reminder, every day, to live with joy and intention.
Whether or not my name ever changes one day, one thing remains true: I will always be Allegra.

Southern California 
WEDDING & event planner

ALWAYS 
ALLEGRA

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Life is fleeting and uncertain, yet the ability to choose happiness is always ours.
I choose joy. I choose meaning. I choose to be Always Allegra.

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