Personal Work

planning tips

special events

Weddings

find your way around

MEGAN & KYLE

Weddings

the wildfires had different plans

My favorite kind of referral is from/within a family I love.  About 5 years ago I planned a gorgeous wedding for my client turned friend Suzanne, and we have remained pals ever since.  Cut to my getting “the” call from her brother Peter and his fiancé Stephanie to talk about planning for their special day […]

read the post —

Bree + Scott

Weddings

the wildfires had different plans

August 30, 2021 – an inquiry came through to Always Allegra Events titled “my wedding is a shitstorm”. I read the title and immediately just called the number associated with the inquiry – Mel picks up and gasps “I’m so glad you called – I need you!” At this given point, I do not know […]

read the post —

Jenna + Josh

Weddings

the wildfires had different plans

A ‘frequently asked questioned’ we receive from our brides… “We are having a plated entrée for dinner and the venue is requesting us to have ‘meal indications’ displayed on the table to state what guests previously ordered and will be eating… what should we do?” Listen closely because WE GOT YOU!  Meal indicators are a […]

read the post —

Many, who know me, always knew this would be the fate of my career – being my own boss. I too, would rave about this “later plan” with honestly no real mentality on how, when, what, where — how this would come to be. It was definitely verbally my plan but internally, it was such […]

read the post —

How to decide between a sweetheart table vs a head table? When considering everything else that comes with a wedding, solidifying where you sit and who you sit with, feels a lot more daunting than it should. To be proper with the lingo, a sweetheart table is for just the newlyweds. A special spot in […]

read the post —

I’ve always felt grateful to carry the name Allegra—a word that, in Italian, is more than a name. It’s a sentiment, an invitation: to be happy. A reminder, every day, to live with joy and intention.
Whether or not my name ever changes one day, one thing remains true: I will always be Allegra.

Southern California 
WEDDING & event planner

ALWAYS 
ALLEGRA

Get to know Us

about

Life is fleeting and uncertain, yet the ability to choose happiness is always ours.
I choose joy. I choose meaning. I choose to be Always Allegra.

@alwaysallegra_

party

follow the

we're just having 

fun